10.A.
City Council Meeting - FINAL
- Meeting Date:
- 01/06/2026
- Co-Submitter:
- Heidi Hansen
- From:
- Kevin Fincel, Interim Deputy City Manager
TITLE:
Consideration and Approval: City of Flagstaff Advertising Policy for the Flagstaff Pulliam Airport
STAFF RECOMMENDED ACTION:
Approve the proposed advertising policy for Flagstaff Pulliam Airport
Executive Summary:
The City of Flagstaff previously permitted advertising at the Flagstaff Pulliam Airport.
Staff discussed the idea of creating a City of Flagstaff Advertising Policy for the Flagstaff Pulliam Airport and presented the City Council with a draft policy for consideration at work sessions on September 12, 2023, and November 14, 2023. At the November 14, 2023, work session, the City Council directed staff to not proceed with the policy and cease the paid advertising programs at the Airport and City recreation facilities.
Since November 2023, staff have continued to discuss the merits of a paid advertising program at the Flagstaff Pulliam Airport with internal and community partners. On October 14, 2025, staff returned to City Council to discuss resuming the advertising program at the Airport, and the City Council directed staff to finalize a proposed advertising policy for consideration and potential approval.
Staff discussed the idea of creating a City of Flagstaff Advertising Policy for the Flagstaff Pulliam Airport and presented the City Council with a draft policy for consideration at work sessions on September 12, 2023, and November 14, 2023. At the November 14, 2023, work session, the City Council directed staff to not proceed with the policy and cease the paid advertising programs at the Airport and City recreation facilities.
Since November 2023, staff have continued to discuss the merits of a paid advertising program at the Flagstaff Pulliam Airport with internal and community partners. On October 14, 2025, staff returned to City Council to discuss resuming the advertising program at the Airport, and the City Council directed staff to finalize a proposed advertising policy for consideration and potential approval.
Financial Impact:
Airport staff estimate that a paid advertising program at the Flagstaff Pulliam Airport will generate up to $25,000 annually with a potential of $80,000 - $100,000 if all advertising spaces are kept sold on a consistent basis. There are several factors our business community are dealing with, so it is hard to forecast a consistent revenue stream for the airport at this time, but we will be sharing the available options on an ongoing basis and will share our progress with City Leadership.
Policy Impact:
Approving an advertising policy and resuming a paid advertising program at the Flagstaff Pulliam Airport will generate revenue for the Airport while providing our businesses and event producers with another resource to message to locals and visitors.
Previous Council Decision or Community Discussion:
City Council previously discussed a draft advertising policy for the Flagstaff Pulliam Airport on September 12, 2023, November 14, 2023, and October 14, 2025.
Options and Alternatives to Recommended Action:
Approve the proposed advertising policy.
Revise and approve the proposed advertising policy.
Choose not to move forward with the proposed advertising policy and continue not to allow a paid advertising program at the Flagstaff Pulliam Airport.
Revise and approve the proposed advertising policy.
Choose not to move forward with the proposed advertising policy and continue not to allow a paid advertising program at the Flagstaff Pulliam Airport.
Connection to PBB Priorities and Objectives:
N/A
Connection to Regional Plan:
N/A
Connection to Carbon Neutrality Plan:
N/A
Connection to 10-Year Housing Plan:
N/A