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Item No. 8. 
MEETING DATE: 04/19/2021
 
TO: HONORABLE MAYOR AND COUNCILMEMBERS
 
FROM: JIM SADRO, CITY MANAGER
By:  Rob Ferrier, Assistant to the City Manager

 
SUBJECT: APPROVE THE PROFESSIONAL SERVICES AGREEMENT WITH THE CONSULTING FIRM FM3 TO CONDUCT A COMMUNITY SATISFACTION AND BUDGET PRIORITY SURVEY

RECOMMENDATION:


That the City Council consider and approve a professional services agreement with the consulting firm FM3 to conduct a community satisfaction and budget priority survey.

DISCUSSION:

On March 1, 2021, the City Council adopted the City's Goals for Fiscal Year 2021-2022 (Goals).  Goals are achieved through the realization of recommended objectives across several broad categories, the fulfillment of which helps the City to realize its central mission of improving the quality of life within the community. An objective contained with the "Public Outreach" section of the Goals is to "Conduct a community satisfaction survey to gauge resident satisfaction and better equip the City Council to make future policy decisions."  Furthermore, as part of the discussion about this goal, Mayor Espinoza asked staff to develop a community outreach effort to gauge the public's budget and spending priorities as the City develops its annual budget.  To achieve these goals, staff has negotiated an agreement with the public opinion firm FM3 to create and administer a community satisfaction and budget priority survey.

FM3 is a leader in the field of opinion polling, having conducted more than 200 research projects in Orange County, documenting the opinions of thousands of Orange County residents.  FM3 has done polling work for the City in the past, including a community satisfaction survey in 2019.  This broad portfolio of work and knowledge of our community affords FM3 a leveraged perspective on local public opinion that is of great value to the City.  A copy of the proposed professional service agreement is attached (see Attachment 1).

FISCAL IMPACT/SOURCE OF FUNDING:

The cost of the proposed agreement with FM3 is $39,500.  There is adequate funding in the City Manager Non-Departmental Contingency Account for the agreement.
 

GENERAL PLAN RELEVANCE:

LU 2.1 – 2.6
LU 3.1, LU 3.3, LU 3.5 – 3.6, and LU 3.8
LU 4.3 and LU 4.5 – 4.7
LU 6.1 – 6.2 and LU 6.5
LU 7.1 – 7.10
LU 17.1 – 17.10
ED 2.1 – 5.8
CI 2.1 – 6.2
RN 1.1 – 1.16
AT 1.1 – 1.2 and AT 1.8 – 1.9
AT 2.1 – 2.10
AT 3.1 – 3.8
NTMP 1.1 – 1.9
WS 1.1 – 2.8
SS 1.1 – 1.10
SD 1.1 – 1.10
WQ 1.1 – 1.9
E 1.1 – 2.13
WR 1.1 – 5.7
OS 1.1 – 4.4
P 1.1 – 1.12
FS 1.1 – 1.8
EP 1.1 – 1.9
 

Attachments