Discussion on any and all matters regarding the Economic Development Marketing Brochure Development. (Armando Esparza, Director of Economic Development)

The City of San Luis has engaged MGM Design to develop a professional Economic Development Marketing Brochure. This initiative underscores the importance of creating a compelling narrative and visually engaging materials to showcase the city’s unique assets and opportunities.
A well-crafted marketing brochure is a vital tool for communities seeking to attract and expand businesses. It communicates the city’s vision, highlights key assets such as available infrastructure, workforce strengths, targeted industries, and quality of life, and provides potential investors with the information they need to make informed decisions.

• This brochure will support the city’s business attraction and expansion efforts by:
• Showcasing San Luis as a competitive and appealing destination for businesses.
• Highlighting regional assets such as the proximity to international markets, Ports of Entry, and available land.
• Promoting opportunities in targeted industries like logistics, renewable energy, and advanced manufacturing.

The project includes designing a regional promotion brochure with print and interactive formats, ensuring broad usability and accessibility for marketing campaigns. This initiative is essential for driving economic growth, creating jobs, and strengthening the city’s economic foundation.
The Economic Development Department and MGM Design seek SLEDC Member input on design and content.
 

DISCUSSION ITEM ONLY, NO ACTION.