Review Ordinance Amending Digital Display Billboard Regulations

The purpose of this case is to finalize direction on the ordinance language prior to staff scheduling a public hearing on the amendment.  The public hearing is tentatively planned for the April Planning Commission meeting. 

The City Council, Planning Commission and EDA have provided input on the ordinance amendment at past meetings.  Excerpts of the minutes for those meetings are attached.

No notification required at this time due to discussion only.  Future Public Hearing notification will occur.

The EDA has reviewed a lease structure for a Dynamic Display Billboard.  As part of the lease review, they passed a motion that the Planning Commission consider adjusting the minimum timing of the display duration to seven (7) seconds.  They further supported the spacing regulation between signs.

Discussion on regulating political advertising occurred as part of the lease structure.  It was recognized that overall political advertising is regulated by the State.

Staff is handling this case as part of regular duties.  WSB & Associates helped draft the ordinance, but has not had recent input on the case.

Provide direction to staff for any adjustments to the language prior to advertising for a public hearing at the April 28, 2022 Planning Commission meeting.