ROSWELL NEW MEXICO
COMMITTEE AGENDA ITEM ABSTRACT
COMMITTEE AGENDA ITEM ABSTRACT
Item No. 20.
Regular City Council Meeting
- Meeting Date:
- 01/16/2026
COMMITTEE:
Finance
CONTACT:
Tammi Smith
CHAIR:
Kurt Gass
ACTION REQUESTED:
Approval of the Galacticon and Roswell Daily Record Funding Request in the amount of $20,000 for marketing, sanitation, and security. (Gass/Conyers)
BACKGROUND:
Initiated by: TJ Conyers
From their application: This is the fifth year that the Galacticon and the Roswell Daily Record have worked together to promote the Roswell UFO Festival, supporting the city's economy and tourism industry. After losing the Convention Center in October of 2024, we have held our activities downtown as part of the UFO Festival weekend. In 2025, the RDR supported the patriotic Aerial Drone Show for the public. The Galacticon was held in the Roswell UFO Museum Annex at 119 North Main in the former La-Z-Boy showroom, now owned by the Museum. We helped fund our part of the advertising and marketing of the event and plan to do so again.
3 years of Historical Lodgers’ Tax Funding Data: Marketing, sanitation, and security.
FY2023- No record of application
FY2024- Did not apply as a joint effort
FY2025- Awarded $20,000- Expended $11,413.13
From their application: This is the fifth year that the Galacticon and the Roswell Daily Record have worked together to promote the Roswell UFO Festival, supporting the city's economy and tourism industry. After losing the Convention Center in October of 2024, we have held our activities downtown as part of the UFO Festival weekend. In 2025, the RDR supported the patriotic Aerial Drone Show for the public. The Galacticon was held in the Roswell UFO Museum Annex at 119 North Main in the former La-Z-Boy showroom, now owned by the Museum. We helped fund our part of the advertising and marketing of the event and plan to do so again.
3 years of Historical Lodgers’ Tax Funding Data: Marketing, sanitation, and security.
FY2023- No record of application
FY2024- Did not apply as a joint effort
FY2025- Awarded $20,000- Expended $11,413.13
FINANCIAL CONSIDERATION:
$20,000 for marketing, sanitation and security.
LEGAL REVIEW:
The Legal Department will review the sponsorship agreement before signatures are collected.
BOARD AND COMMITTEE ACTION:
The Occupancy Tax board recommended (5-0) to award Galacticon and Roswell Daily Record $20,000 for marketing, sanitation, and security at their July 22, 2025, meeting. The Finance Committee recommended approval 5-0 at its meeting on January 8, 2026, to award Galacticon and Roswell Daily Record $20,000.00 for marketing, sanitation, and security.
STAFF RECOMMENDATION:
Proceed as presented.