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ITEM 7
City Council Memorandum Economic Development Memo No. ED23-019
Date:
May 8, 2023
To:
Mayor and Council
Thru:
Joshua H. Wright, City Manager
Andy Bass, Deputy City Manager
Micah Miranda, Economic Development Director
From:
Michael Winer, Economic Development Project Manager
Subject:
Purchase of Signage for the Airpark Area
Proposed Motion:
Move City Council approve the purchase of signage for the Airpark Area, from YESCO, LLC, utilizing the City of Peoria Contract No. P19-0079, in the amount of $259,212.
Background/Discussion:
The Economic Development Division has been tasked with leading a place branding initiative for the Airpark Area employment corridor. The Airpark Area is one of five designated employment corridors in Chandler, encompasses approximately nine square miles, and is generally bounded west-to-east by Arizona Avenue and Gilbert Road, and north-to-south by Ocotillo Road and the Loop 202 freeway. More than 445 businesses are located in the Airpark Area, employing a total of more than 12,360 workers. The Airpark Area has been Chandler’s fastest growing employment corridor in terms of job growth in recent years, adding more than 5,300 jobs over a five-year period from 2017 to 2021. The area’s supply of vacant land designated for employment makes it critical to future economic development in Chandler.
Staff is seeking City Council approval to contract with YESCO to fabricate and install seven branded monument signs at key locations within the Airpark Area. This project will advance a goal in the Chandler Airpark Area Plan Update, adopted in October 2021, which calls on the City to implement gateway elements to help identify the Airpark Area. The project will also complement other place branding projects in Chandler employment corridors, including the Uptown Chandler banners and traffic signal cabinet art and West Chandler monument signs.
Local stakeholders were surveyed to provide input on the Airpark Area sign design, including leading employers, property owners, real estate brokers, and neighborhood leaders. Staff also presented the monument sign concept to the Economic Development Advisory Board and Airport Commission, with both bodies expressing support for the initiative. The sign design is consistent with City brand standards and incorporates an aviation theme, as recommended by the Chandler Airpark Area Plan. The seven planned installation locations are within City right-of-way and were selected based on visibility, traffic safety requirements, and ability to preserve views for existing and future private development signage.
Evaluation:
The City of Peoria competitively solicited and awarded a contract for fixed building, monument, and wayfinding signage to YESCO, LLC. The City has a current agreement that permits the cooperative use of the City of Peoria's contracts. The City has an existing linking agreement with YESCO, LLC, for the cooperative use of the contract.
Fiscal Impact
Account No.
Fund Name
Program Name
Dollar Amount
CIP Funded Y/N
401.3310.6210.0.6ST718
General Government Capital Project
City Gateways
$259,212
Y
Attachments
Airpark Area Sign Design & Planned Locations
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